ChatGPT: Nailed it…or not?

I wanted to put ChatGPT to the test, so I asked about the topic I know best - B2B influencer marketing. I asked a series of questions, which are shared in this video series. Did ChatGPT nail it? Watch the videos to find out!

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How much does B2B influencer marketing cost?

The most common thing we get asked is: “How much does B2B influencer marketing cost?” The truth is, it’s complicated. But don’t worry. In this blog post we break down influencer compensation standards to help you budget campaigns accordingly.

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TechMode
Marketers, Do This Instead Of Events

With COVID-19 running rampant, marketers need to pivot their event marketing budgets and strategies immediately. What should you do instead? Focus on content creation and social media amplification. This post will show you how.

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TechMode
3 Common Pitfalls Organising Influencer Campaigns

Have you ever herded cats before? Lillian Pierson, entrepreneur and tech influencer, likens managing influencer campaigns to just that - herding cats. However, at TechMode, we’ve learned how to overcome the challenges and build effective B2B influencer marketing campaigns. This post explains how.

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TechMode